Table 1. Generation of commercial multi-complexes in Korea

Category Characteristics Domestic cases
1st Generation • Urban center monopolized commercial supremacy• Lease-oriented operation• Department store consignment operation method Lotte World(1989)Central City(2000)Coex Mall(2000)
1989∼late 1990s
The emergence of large malls
2nd Generation • Retail space for sale• Focused on maximizing Floor area ratio & selling retail space• Nationwide vacancy in retail spaces Migliore(1998)Techno Mart(1998)MiglioreMyeongdong, Busan,Daegu, Suwon
1998~mid 2000s
The emergence of specialized buildings (Vertical complex sales mall)
3rd Generation • Affiliated with Railroad Administrations business diversification• Absence of retail developing agency• Difficulties in lease sale• Lack of MD & difficulty in management AK Suwon Station(2003)I-Park Mall(2004)MiglioreShinchon(2006)WangsimniStation(2007)
2003~2009
The emergence of metro-integrated mall (Redevelopment of metro area)
4th Generation • Wide-area type retailer• Retail space for lease• Efficiency in structuring retail space due to global SPA MD & megahit stores Centum CityBusan(2009)Time Square(2009)D-cube City(2011)LottemallGimpo(2011)
2009~2015
The emergence of urban center mall
5th Generation • Introduction of retail specialist PM• Suburban type entertainment center• Composite of megahit stores• Role of contents provider StafieldHanam(2016)StarfieldGoyang(2017)
2016~
The emergence of entertainment mall
6th Generation* • Pursuit of friendly scale space such as an alley or town-type• Pursuit of diversity and specificity of contents targeting various visiting classes• Emphasis on community integration Pangyo AlphadomCity(2018),AlleywayGwanggyo (2019)
2019~
The emergence of lifestyle mall
Source: Kim(2017) Distribution Industry Report 2017. Korea Chamber of Commerce and Industry; 199.
Revised by author.