Table 1.
Types of perceptions and detailed factor

Classification	Detailed factor	Classification	Detailed factor
Economy	Revitalization of the local economy	Environment & Ecology	Natural environment and ecological damage
	Regional revitalization due to the influx of tourists		Inconvenience caused by traffic congestion
	The promotion of the local tourism industry		Expansion of infrastructure in the region
	Growth of the accommodation & service industry in the region		Rising awareness of environmental and ecological conservation among local residents
	Increase in the income of local residents		Improving the ecological health of the region
	Profit from holding the fair		Satisfying event management and progress
	Effect of job growth that new job creation		Operation of international fair-level
	Increasing local brand value		Promotion over the internet
Social & Culture	The rise of the region’s international status	Operation	Promotion over the SNS
	Development of culture and arts in the region		Appropriate admission fee
	Attracting cultural events		Quality of brochures and promotional materials
	Improvement of cultural living conditions		Content and organization of various event programs
	Increase self-esteem and love for the region		Quality of service of event management personnel
	Helping your children’s education		Quality of service for event volunteers
	Promoting academic exchanges between domestic and foreign gardens		Reasonable price for souvenirs
			Information and help service for foreigners